An interactive global map with moving charts and graphs
Primer&Co logo, a paint can with a nested "P" inside
Complex ideas, beautifully explained
Let's Party >
A world map showing a series of charts and graphs
Complex ideas, beautifully explained
A map of the US, with "What is good journalism in a divided America" overlayed upon it
What We Do >
We partner with mission-driven clients like NGOs and non-profits to create world-class creative work, turning important data points into action and attention, and winning awards in the process.

We give your important idea the firepower it deserves.
A map of the US, with "What is good journalism in a divided America" overlayed upon it
The Clients >
Primer&Co. has partnered with clients like the International Committee of the Red Cross, the Geraldine R. Dodge Foundation, and the News Integrity Initiative to add clarity to their communications, crafting memorable visual stories.
News Integrity Initiative logoInternation Committee of the Red Cross logoHuman Rights Watch logo
The Work >
HIGHLIGHTED PROJECT
Global Committee to Protect Education from Attack
Primer leverages the power of visual data to produce best-in class data visualizations and diagrammatic data maps.
View Project >
The Work >
HIGHLIGHTED PROJECT
The International Committee of Red Cross
Primer helps clients like the International Committee of the Red Cross craft immersive digital stories that attract media attention and move the public needle.
View Project >
The Work >
HIGHLIGHTED PROJECT
New York Baykeeper
We work with award-winning journalists, film-makers, game-makers and storytellers to take the story of your mission to the next level.
View Project >
The Publication >
From 2014 to 2019, we ran a start-up experimental online magazine called Primer Stories, where we honed our digital storytelling craft, and used as an open lab for new ideas. We've put that project on ice to focus on our mission-driven clients, but we're always thrilled to share all the weird and wonderful work we created.
Read the Stories >
Who We Are>
Tim Lillis and Joe Alterio are the core of Primer&Co.

They are designers, illustrators, art directors and animators. Their work has been lauded in the New York Times,The Atlantic Monthly, and Make Magazine, to name just a few outlets. They also have been friends for a very long time.
Reach out to hey@primerand.co to start a dialogue, we'd love to chat.
© 2021 Primer Stories ™ LLC and Primer&Co ® , LLC.  
Primer Stories ™, the Paint Can Logo, and Primer&Co ®. are trademarks of their respective owners. All rights reserved.

Contact us at hello (at) primerstories.com for your various brain farts.